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Club Football
Designer Mira Mikati Talks 'Hublot Loves Football' Campaign
Hublot has a lot of time for football (see what we did there?), and the Swiss luxury watchmaker’s latest campaign to celebrate the World Cup has seen...
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Fresh reporting, design details and stories from football, basketball and the wider uniform world.
Club Football
National Team Football
England Players Wear Exclusive Customised Nike Sneakers For The World Cup
Cruising to the quarter finals in style, England are looking good both on and off the pitch, and the latter has been helped by a set of customised Nike Air...
Player Profiles
Mo Salah Is First Protagonist In New Series From GQ & Gucci
Gucci and GQ Sports have come together for a new series called ‘A Hero’s Journey’, and the first protagonist is Liverpool’s Egyptian King, Mo Salah.
Player Profiles
Cristiano Ronaldo & Lionel Messi's World Cup Looks Over The Years
16 years, five World Cups, two incredible players, and a story that's still not over yet. Lionel Messi and Cristiano Ronaldo have defined a generation...
Club Football
adidas Originals Host Spezial F.C. Event In Manchester
One thing for sure: adidas Originals know how to throw a party. Want proof? Just check out the images from their recent Special F.C. event from Manchester...
National Team Football
adidas Reveal 2022 World Cup Trophies
With the World Cup action well underway, adidas has revealed the new 2022 trophies awarded for the player of the tournament, top goal scorer and clean sheet award.
Club Football
adidas Originals Announces SPEZIAL F.C. Manchester Event
Opening up its archives for a special event, adidas announces Spezial F.C. – a new footwear exhibition from adidas Originals and END. The exhibition will...
Club Football
Nike Throwback To Ads Of Old For ‘Footballverse’
Ever wanted to see prime Brazilian Ronaldo against Portuguese Ronaldo? Or prime Ronaldinho against Mbappé? Well, now Nike are giving you that chance through...
National Team Football
adidas Celebrates US World Cup Players With Series Of Murals
Ahead of their opening World Cup game next Monday, adidas has revealed a series of murals that honour USMNT players Weston McKennie, Gio Reyna, and Jesus...
National Team Football
adidas World Cup Campaign Builds Momentum With 'Family Reunion' Ad
With just six days to go until kick off, Adidas ramp up their World Cup campaign with a new ad titled ‘Family Reunion’, which reunites its global football...
Player Profiles
Palace & adidas Y-3 Tease Upcoming Collaboration With The Help Of Zinedine Zidane
London-based Palace Skateboards and adidas Y-3 have teased an upcoming collaboration featuring Zinedine Zidane, with French skater Lucas Puig linking up with...
Club Football
adidas & Man United Release Film Looking At Club's Legendary Number 7s
Looking back at the legacy of the iconic shirt number at the club, adidas has brought together Manchester United’s legendary sevens for a one-off long form...
Club Football
adidas & Stormzy Launch Merky FC
Taking the initiative in the battle for equality in football, predominantly away from the pitch, Stormzy and adidas have come together to create Merky FC – a...
Player Profiles
Pepsi Announce Vinicius Jr As New Global Ambassador
Utilising a new collection created with Art of Football [AoF] that pays homage to then brand’s early 00’s football ads, Pepsi has announced Real Madrid and...
Club Football
Barcelona To Wear Kit Featuring Drake’s OVO Sound Logo In El Clasico
On Sunday 16 October, for the La Liga El Clásico match against Real Madrid, FC Barcelona will be wearing a special kit featuring Drake’s OVO Sound logo to...
Club Football
Dave & New Balance Join Forces For 2022 Santan Cup
Once again pulling strings, calling favours, and lining up some of the rap scene’s finest alongside some familiar legendary faces from yesteryear, Dave has...
Club Football
Tottenham Hotspur & Google In Talks Over Deal For Stadium Naming Rights
Reports are doing the rounds that Tottenham Hotspur are in talks with Google over the naming rights of their stadium, with chairman Daniel Levy seeking a...
Club Football
Off-White Announced As AC Milan's Official Style & Culture Curator
The rumours were doing the rounds and where there’s smoke there’s usually fire, as the old saying goes, and sure enough, AC Milan have announced that...
Club Football
Carli Lloyd Announced As Global Ambassador For Veo
Two-time FIFA player of the year, Carli Lloyd has joined Danish sports-tech outfit, Veo, as a global ambassador, sharing belief in the power of video to...
Club Football
Audi & Bayern Munich Wrap RS E-Tron GT For 20th Anniversary Of Partnership
Celebrating the 20th anniversary of their partnership in the only way that seems fitting, Audi have once again wrapped the RS e-tron GT concept car in unique...
Club Football
SoccerBible's EA Sports FIFA 23 Review
For the last time ever, we provide our cutting insight into EA Sports FIFA franchise, with what is the 23rd and final instalment. OK, “cutting insight” may be...
Club Football
Romelu Lukaku Strips Down For Calvin Klein's Latest Campaign
If you’re after a big ol’ dose of inadequacy today, then you’re in luck! That’s because Calvin Klein has just introduced its ‘Calvins or nothing’ underwear...
National Team Football
Why England Need To Get Involved In The International Pull Up Scene
Over recent years, the pull up at international training camps has become an event in itself, with players rolling up and expressing themselves in the latest...
Club Football
Mourinho Cameos In Stormzy's Latest Music Video
Following a period of absence, Stormzy has blasted back on the scene with a brand new single called “Mel Made Me Do It”. The seven minute onslaught of...
Club Football
Nikita Parris & PUMA Open Court In Toxteth For Local Youth
Following an incredible summer of women’s football, PUMA and Lioness, Nikita Parris have worked together to refurbish the Princes Park Methodist Centre sports...
Club Football
Venezia FC Open Flagship Store At Rialto Bridge
Over the last couple of seasons, Venezia FC has established itself as one of the most stylish clubs in the game. Now, they have a focal point for their...
National Team Football
Germany's 2022 World Cup Campaign To Be Focus Of New Amazon Documentary
Germany have a pretty decent track record in the World Cup, and they’ll be hoping that their next campaign, which comes later this year in Qatar, will fair...
Club Football
Sensory Suite At The Etihad Stadium Receives PUMA Makeover
Those fans in attendance at the Etihad Stadium for Man City’s 4-2 win against Crystal Palace on 27 August may have noticed something a bit odd. That’s because...
Club Football
Basement Approved & New Balance Host The Basement Cup ‘22
Part football, part fashion, all fun. Online youth culture platform The Basement, in partnership with New Balance, brought together players, fans, and brands...
NBA Jerseys
Drake & LeBron James Part Of Group Aiming To Invest In AC Milan
AC Milan are closing in on a star-studded new ownership group that includes LeBron James, Drake and the New York Yankees. RedBird Capital Partners are...
Club Football
AC Milan To Auction Match-Worn Jerseys During The Game
Joining the likes of Benfica and Sevilla, AC Milan have announced an exclusive partnership with Athletic Club Momento, which will see match-worn jerseys of...
Club Football
Zegna Announced As Real Madrid's Official Luxury Travelwear Partner
Set to dress the Champions of Europe on the road, ZEGNA have been announced as Real Madrid’s Official Luxury Travelwear Partner.
Club Football
Carlsberg Celebrate 30-Year Partnership With LFC With Special Edition Cans
To celebrate the 30th anniversary of their partnership with Liverpool FC, Danish brewer Carlsberg have produced a range of special limited edition cans based...
Club Football
PSG x Jordan: Is The Hype Still Real?
19 July 2022. Paris Saint-Germain unveiled their new away kit and collection for the coming season, the latest release to come from their immensely successful...
Club Football
Lyon Fans Protest Over Players Wearing Green Boots
During their recent 4-1 home win over Troyes, Lyon’s fans unfurled a banner protesting the use of green boots, specifically the adidas X Speedportal, due to...
Club Football
Cameroon Announce Deal With One All Sport Despite Links To PUMA
Despite rumours linking them with a reunion with PUMA following the termination of their contract with Le Coq Sportif, Cameroon have announced that they will...
Player Profiles
Netflix Announce Documentary About Luis Figo's Switch From Barcelona To Real Madrid
Netflix has announced The Figo Affair (El Caso Figo), a feature-length documentary centred around Luis Figo’s controversial switch from Barcelona to Real Madrid in 2000.
Club Football
adidas Challenge London Ballers In X Speedportal Event
To celebrate the launch of the X Speedportal, adidas put on an event in London centred around one of the… most unique concepts you’re likely to come across...
Club Football
AC Milan Rumoured To Be Signing Style Partnership With Off White
According to reports in Italy, AC Milan are set to announce Off-White as their new ‘Style Partner’ for the 2022/23 season, after the club's partnership with...
Club Football
The Shoe Surgeon links up with Real Madrid on US Tour
No one carries as much credibility in the sneaker customisation game as The Shoe Surgeon. Blessed with a creative skillset that has seen his journey map the...
Club Football
SoccerBible X Black Lines Produce 'Lioness Collins' Cocktail
Ready to celebrate England’s outstanding journey that has led all the way to Wembley, we’ve partnered with Black Lines to produce the ‘Lioness Collins’ – a...
Player Profiles
Erling Haaland Goes Sneaker Shopping With Complex
Erling Haaland is the latest player to go Sneaker Shopping with Complex's Joe La Puma, hooking up at The Concept Store in Marbella, Spain. Among many other...
Player Profiles
Kylian Mbappe & Sam Kerr Unveiled As FIFA 23 Cover Stars
The last-ever EA Sports produced FIFA game is set to drop later this year, and Kylian Mbappe and Sam Kerr have been unveiled as its cover stars. The pair will...
Club Football
Spotify & Barcelona Bring Players & Musicians Together To Celebrate Partnership
Celebrating their new first-of-its-kind partnership, Spotify and Barcelona welcomed popular Latin artists together with players and legends as the Club kicked...
Player Profiles
Netflix Announce David Beckham Documentary Series In Production
If there’s one person in the world of football who is guaranteed box office, it’s David Beckham, right? And with the current trend for documentaries about any...
National Team Football
adidas Provide Pitch Space For Women, Girls, & Non-Binary Players Throughout Euro 2022
Using the platform of the Women’s Euro that is currently underway to address inequality, adidas has launched an initiative that will see them providing...
National Team Football
adidas Reveal Murals Of Stars Of Women's Euro 2022
The Women’s Euro 2022 tournament is well underway, and to celebrate some of the stars on show on pitches across England, Adidas has unveiled four murals, one...
Club Football
Arsenal Players Open The adidas archive During Their Pre-Season Training Camp
As part of their training camp at the brand’s Global Headquarters in Herzogenaurach, Germany, Arsenal players got to venture inside the adidas Archives, where...
Club Football
Nike Project Images Of The Lionesses Across Iconic Landmarks
As part of their support for the Lionesses ahead of the 2022 Women’s Euros, which kicks off on 6 July, this week Nike lit up London landmarks with powerful...
Club Football
Venezia Unveil New Brand Identity & 22/23 Pre-Match Jersey
Having well and truly established themselves as a disruptive force in world football culture in recent years, Venezia FC take the next step in their modern...
Club Football
PUMA & AC Milan Extend Partnership & Unveil New Training Centre
On the back of a very successful season both on and off the pitch, PUMA and AC Milan have announced a long-term extension of their partnership, and as part of...
National Team Football
Why The 2002 World Cup Was The Most Influential For Product
Perhaps it’s the nostalgia talking being that it was 20 years ago, but for us, 2002 was a golden era for football culture, epitomised by the World Cup in...
Club Football
Footballers Out In Force For RHUDE’s SS23 Show In Paris
Footballers’ fascination with fashion shows no signs of letting up, as evidenced by the all-star turn out at RHUDE’s SS23 show at Paris Fashion Week, which...
National Team Football
Every Host Stadium For The 2026 World Cup
Flicking attention ahead four years, and the 2026 Men’s World Cup host cities and stadiums have officially been announced. With 16 in total, there’s 11 venues...
Club Football
adidas Announces Auction Of 2022 Champions League Final Ball
Probably not one for Liverpool fans this, but adidas have announced that they are auctioning the 2022 UEFA Champions League final kick-off match ball, with...
Club Football
All MLS Games To Be Streamed On Apple TV For Next 10 Years
In what is being hailed as a landmark partnership, Apple and Major League Soccer have announced that all MLS games will be streamed exclusively on the Apple...
Player Profiles
Burberry Announce Son Heung-Min As New Global Ambassador
Following a very successful season in which he picked up the Premier League’s Golden Boot, Tottenham Hotspur and South Korea star Son Heung-Min has been...
Club Football
Cupra Host the 2022 Next Gen Cup at Camp Nou
Returning after an epic inaugural tournament in 2021, CUPRA were back at the Camp Nou for another celebration of football at this historic venue which sits...
Player Profiles
Paul Pogba Goes Sneaker Shopping With Complex
Putting on-pitch matters and his footballing future to one side for the moment, Paul Pogba becomes the latest star to go Sneaker Shopping with Complex's Joe...
Club Football
Mitre Announce Tyrone Mings As New Global Ambassador
Set to support its partnership with The FA Competitions including The Non-League FA Vase Final this weekend, Mitre has today announced Aston Villa skipper...
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